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#Hemingway editor 2 review free#

It becomes the subject, the focus of the sentence. This is when the person or thing being acted on actually comes before the verb.

Now, let’s look at the same sentences written in the “passive voice.” Sentences that follow the SVO structure are written in the “active voice.” It makes a sentence snappier, clearer, and easier to read. Here’s what a typical sentence might look like using the above formula: In English, most sentences follow the subject + verb + object formula. Using the passive voice is a big no-no for effective copywriting. If you see a verb has been highlighted in green, it means you are using the passive tense or voice. Writer Stephen King, once said, “The path to hell is paved with Adverbs.” Usually, they can be swapped for a firm, dominant, and more effective word that means the same, but has a stronger voice. Generally, adverbs are regarded as unhealthy additions to writing because they weaken the structure of the statement. If you hover over the blue word using your mouse, Hemingway Editor will ask you to remove the word, but also give you some tips on the kind of verb you could use that will deliver the desired effect without using the adverb. Great copy should avoid using too many adverbs. If you see any words in blue, Hemingway Editor has highlighted them as being adverbs. If you hover over the purple word with your computer mouse, Hemingway Editor gives you a couple of alternatives that will make the sentence easier to understand and read. If Hemingway Editor highlights a word in purple, it’s stating that the word you have used is quite complex and a more simple word could be used in its place. To stop your sentences from showing in red, consider ways to divide the content into two or more sentences. This can happen when you have put too many facts into a sentence or you have used complex language. Hemingway Editor believes the content of the sentence is too complex for the typical reader to understand. If you write a sentence or two that shows up in red, it’s vital that you review and change the copy. It’s too lengthy and quite challenging to read, the tool will advise you to make it shorter or divide it into two parts. If your copy highlights a sentence in yellow the tool is telling you to simplify the sentence or indeed shorten it. Here are some examples of Hemingway Editor in action The app also gives you all the hard metrics of your article too, such as:

What’s really hard to read – will highlight super complex sentences.

What’s hard to read – will highlight sentences that are difficult to read.

A more simple phrase – will identify sentences that could be written more simply.

Use of passive voice – great copy avoids this tense as much as possible.

Adverbs – the ideal copy will have fewer than a couple of adverbs.

Readability – how likely is the reader able to interpret and understand the content.

To use the tool, you simply write your proposed copy in the tool’s white space, (or copy and paste your content into it if you’ve already written it using another tool, like Microsoft Word, for example) and it will critique the content based on the following six areas: The Hemingway App helps you make your content easy to read and digest. But why is simple content important for writing for the web?īecause readers on the web prefer scanning and if the content isn’t easy-to-read, they will quit and move on to something else.

#Hemingway editor 2 review free#

The free tool is web-based, meaning you can simply access the tool via any browser. Hemingway Editor is a free online editing tool that helps you write brilliant copy for the web and beyond. How else will you keep the reader focused and even entertained if your content is wordy, and peppered with BIG words or jargon that are hard to understand? When writing content, for business or promotional purposes, it’s vital that the content is simple, compelling and catchy. And this simplicity in writing style is probably why the Hemingway Editor App was named after him. In this article, Jo tells us what Ernest Hemingway has to do with online editing.Īmerican novelist, Ernest Hemingway Editor became best known for his straightforward prose and use of understatement. Channel Eye has joined forces with Jo Buchanan, the Founder of TwitTwooYou, a business growth strategic consultancy centred on getting brands noticed.